How to master fashion and lifestyle journalism, with Jo Ellison
Jo Ellison, Editor of HTSI, provides an insider's look into the intriguing world of luxury journalism and discusses the ever-evolving landscape of the industry. The conversation delves into the editorial strategies employed by How To Spend It (HTSI) at the Financial Times, highlighting the importance of maintaining a balance between compelling content and stunning visuals. Jo also addresses the challenges of publishing the same content online as in print, emphasising the need to adapt and innovate in the digital age.